Evaluation

Again, the first step is to identify ToC-based evaluation questions. Let’s revisit the list of questions that were introduced in the section on ToC:

1. Are the product or program strategies feasible to implement and acceptable to participants?
2. Is there evidence to suggest that the targets are changing in the anticipated direction?
3. Is there evidence to suggest that the outcomes are changing in the anticipated direction?
4. Do the moderators help explain variability in impact?

The following section will provide guidance on how to select your most pressing ToC-based questions and the implications for your evaluation design.